Discover how expert consulting can help HealthTech companies navigate regulatory challenges, optimize go-to-market strategies, and drive successful product adoption for long-term growth and market success.
🕑 Reading Time: 21 MinutesSoftware to create, hone and evolve your growth strategy collaboratively with your team.
Meet FrictionlessA specialized marketing program to drive audiences to action with hyper-targeted, conversion-centric experiences.
Explore MagneticPowerful tools and intelligent strategy to ensure sales teams are at the apex of their game.
Meet SaleslionIf you’re a man between the ages of 18 and 35, you used to be tech industry’s most coveted prize. You were the one who decided what products failed and what products succeeded. That’s why companies like Asus tweet ridiculous, sexist stuff. That’s one reason why less than 10 percent of venture capital-backed companies have female founders and there is a massive gender gap in tech. The technology industry’s focus on men is reflexive and all too intuitive to the men who run the companies. And it’s built on a plain wrong reading of the reality of the market.
Discover how expert consulting can help HealthTech companies navigate regulatory challenges, optimize go-to-market strategies, and drive successful product adoption for long-term growth and market success.
🕑 Reading Time: 21 MinutesDiscover the benefits of hiring a Fractional CMO for your SaaS tech company. Learn how this flexible, high-level marketing executive can provide strategic leadership without the long-term commitment and costs of a full-time CMO.
🕑 Reading Time: 20 MinutesExplore essential strategies and unique challenges in valuing a new software business. Learn how accurate valuation impacts investment, growth, and strategic decisions, and why it’s crucial for founders and investors in the ever-evolving software industry.
🕑 Reading Time: 23 MinutesLearn how strategic brand positioning can help your SaaS company stand out and capture customer attention. Discover techniques like Seth Godin’s positioning grid to differentiate your brand and drive success.
🕑 Reading Time: 19 MinutesIn today’s tech-saturated market, the term “growth hacking” has become a buzzword that is often thrown around, but what exactly does it mean and why is it significant, particularly for Software […]
🕑 Reading Time: 16 MinutesArtificial intelligence packs a massive punch on a business’s way of working. With the capacity to pull insights from massive datasets, make comprehensive choices, and offer smart personalization, AI completely […]
🕑 Reading Time: 19 Minutes