In 2017, website sales amounted to approximately 300 billion British pounds.

Statista
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This was higher than EDI sales which were 286 billion British pounds.

E-commerce sales in the United Kingdom (UK) from 2014 to 2017, by technology (in billion GBP)

Website sales EDI sales*
2017 300.2 286.1
2016 248.4 258
2015 236.6 259.6
2014 227.4 286.1
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