Software to create, hone and evolve your growth strategy collaboratively with your team.
Meet FrictionlessA specialized marketing program to drive audiences to action with hyper-targeted, conversion-centric experiences.
Explore MagneticPowerful tools and intelligent strategy to ensure sales teams are at the apex of their game.
Meet SaleslionThe latest Standish Group Chaos Study results show Waterfall and Agile project success and failure rates. It should come as no surprise that Agile projects are statistically 2X more likely to succeed, and 1/3 less likely to fail than waterfall projects.
Initially, the statistics were really bad with IT project success rates measured at less than 20%. Thankfully things have improved, with the most recent report from the Standish Group showing technology project success rates at 36%.
Introduction: The LegalTech Landscape and the Need for Differentiation The LegalTech industry is experiencing a dynamic and rapid evolution, with a constant influx of startups and well-established companies all striving […]
🕑 Reading Time: 21 MinutesIntroduction: The Future of FinTech Marketing In the rapidly evolving landscape of financial technology, personalization has emerged as a cornerstone of marketing strategy. As consumers increasingly demand experiences that are […]
🕑 Reading Time: 19 MinutesDiscover how expert consulting can help HealthTech companies navigate regulatory challenges, optimize go-to-market strategies, and drive successful product adoption for long-term growth and market success.
🕑 Reading Time: 21 MinutesDiscover EdTech lead generation strategies for attracting, converting, and nurturing leads, while aligning sales and marketing to boost customer retention and advocacy.
🕑 Reading Time: 22 MinutesMarketing is dominated by text-heavy articles and whitepapers and often is devoid innovation and engagement. We’ll explore how SaaS content marketing has evolved, the current trends shaping the market, and […]
🕑 Reading Time: 23 MinutesOur favorite books, movies, and TV shows all have something in common: they tell a compelling story. These stories have become unforgettable and stick with us through the years. When done right, content marketing can have the same effect.
🕑 Reading Time: 24 Minutes