Ensuring ROI in Marketing

Reading Time: 1 MinutesMarketing
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These slides are from our seminar on how to track, measure and analyze return on investment for marketing initiatives.

  • Types of Tracking Tools
  • Why Interpretation =Matters
  • The importance of Testing
  • The Three Levels of Marketing Planning
  • What KPIs to be Tracking

Ensure that your marketing is driving results into your organization.

 

Tony Zayas, Author

Written by: Tony Zayas, Chief Revenue Officer

In my role as Chief Revenue Officer at Insivia, I am at the forefront of driving transformation and results for SaaS and technology companies. I lead strategic marketing and business development initiatives, helping businesses overcome plateaus and achieve significant growth. My journey has led me to collaborate with leading businesses and apply my knowledge to revolutionize industries.