Dual-Motion Strategy: Not Just a Business Buzzword You ever been at a buffet… where you’re loading up your plate, and the dude next to you is just piling on shrimp? […]
PLG companies use product to drive user acquisition, expansion and retention
PLG products are extremely sticky -people log in regularly and users share the products with colleagues and friends
These businesses tend to boast amazing NPS scores
The virality of user adoption and significant goodwill built with users enables PLG business to successfully (and efficiently) accelerate growth via cross-sell / upsell over time
Dual-Motion Strategy: Not Just a Business Buzzword You ever been at a buffet… where you’re loading up your plate, and the dude next to you is just piling on shrimp? […]
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