Discover the top 20 customer-centric strategy books that help businesses grow by focusing on what buyers truly need. Build smarter, outside-in strategies.
Investment in billion U.S. dollars | |
---|---|
2017 | 3.4 |
2016 | 3.9 |
2015 | 3.6 |
2014 | 7 |
2013 | 5.8 |
2012 | 6.5 |
2011 | 7.6 |
2010 | 8.2 |
2009 | 5.2 |
2008 | 7.6 |
2007 | 6.5 |
2006 | 7.5 |
2005 | 7.5 |
2004 | 2.7 |
Discover the top 20 customer-centric strategy books that help businesses grow by focusing on what buyers truly need. Build smarter, outside-in strategies.
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Learn what it means to be customer-centric, why it matters after the sale, and how companies can build loyalty and retention through better customer experiences.
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