Proof Stories + Sales Assets + People Elevation

Buyers Don’t Believe. Until You Deliver Proof.

Catalyst turns your wins, voices, and validation into undeniable proof assets that eliminate doubt and speed up decisions.

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Visitors Arrive Skeptical.
Proof & Validation Converts Them.

Our Catalyst Builder arms your team with undeniable evidence — from customer stories to sales decks to PR mentions — that makes your value unshakable.

You have to know what drives a yes, to win.

Features or pricing aren't enough — it’s risk, doubt, and confidence. Buyer intelligence reveals the triggers that actually move decisions.

When everyone looks the same in AI answers, people stand out.

Buyers trust experts, not brands. We put your leaders, experts, and champions front and center as living proof of your credibility.

You can't convince with marketing fluff, it takes proof.

We turn your wins into raw, undeniable case stories that make buyers believe you — not your pitch deck.

If no one else is saying you’re legit, why should buyers believe you?

Third-party validation — PR, podcasts, directories, and features — plants your credibility in places buyers already trust.

Collateral doesn’t close. Smart sales assets do.

Generic one-pagers and dusty decks don’t move deals. We build proof packets and battle cards that turn sales into validation machines.

Proof That Catalyst Builds Buyer Confidence

From SaaS innovators to tech consulting firms, we’ve turned wins, voices, and validation into proof that closes deals faster.

Building Trust in a Competitive LegalTech Market

Equipping a LegalTech platform with proof assets that eliminated buyer hesitation.

Crafted case studies highlighting measurable client outcomes.
Developed proof packets and one-pagers for enterprise buyers.
Secured guest podcast appearances to establish third-party credibility.

Accelerating Adoption for a HealthTech Innovator

Creating validation stories and thought leadership that won trust from both clinicians and executives.

Produced video case stories to humanize clinical impact.
Built validation library with success cards and proof sheets.
Landed PR coverage in healthcare directories and media.

Elevating Credibility for a Tech Consultancy

Turning expertise into proof that converted prospects into long-term clients.

Designed thought leadership content and expert profiles.
Developed sales decks and tailored proof kits.
Earned recognition through industry features and third-party mentions.

Our Catalyst System makes buyers believe.

Doubt kills deals. Proof closes them. Catalyst aligns intelligence, stories, assets, people, and third-party validation into a system that eliminates uncertainty and accelerates decisions.

Uncover what really convinces buyers. It’s not features or pricing — it’s risk, confidence, and trust. Buyer intelligence reveals the triggers that actually move decisions.
Turn wins into undeniable stories. Case studies, micro-stories, and success cards transform your victories into validation buyers can’t dismiss.
Arm sales with assets that close. Tailored proof packets, one-pagers, and battle cards give your team the credibility and firepower to win every conversation.
Make your people the proof. Buyers trust experts, not logos. We elevate leaders and champions with videos, thought leadership, and profiles that inspire confidence.
Get validation from the sources buyers trust. PR, podcasts, directories, and third-party features plant your credibility where buyers already look for proof.

Build the essentials to give buyers confidence.

Accelerate

BuyerTwin™ simulations to uncover decision drivers
2–3 success stories or micro-case studies
One sales proof kit (1-pager + deck template)
Executive/thought leader profile build-out
Third-party feature placement (guest blog or directory listing)

$10k+

1 Month

Expand proof across channels and buyer touchpoints.

Scale

Accelerate plus...

Full buyer intelligence report + influence mapping
Validation story library (case studies, success cards, short-form video proof)
Multi-asset sales toolkit (proof packets, comparison one-pagers, updated decks)
Thought leadership content + talking-head video series
2–3 PR placements, podcast guest spots, or media mentions

$25k+

3 Months

Run a full validation engine that makes buyers say yes faster.

Dominate

Scale plus...

Expanded proof asset suite (ROI calculators, interactive validation tools, proof storyboards)
Sales enablement arsenal: battle cards, objection-handling sheets, full proof library
Executive visibility program (articles, podcasts, PR, keynote submissions)
Ongoing third-party credibility campaign (analyst mentions, directories, industry media)

$50k+

6 Months

Ready to to deliver the proof?

Talk with us.

( Or book a meeting right now )

The Omniscient Buyer Book

Our Founder, Andy Halko, wrote the ultimate playbook for the new reality of AI-Led Buyers.

Your buyers no longer need you to know everything about you. They’re armed with AI copilots, curated insights, synthesized reviews, and side-by-side comparisons—all before they ever reach out.They will never again reach your sales process curious.

They'll be confident in what their AI told them about you. And if you haven't optimized to even be part of the answer that AI provides, then you're invisible.

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Andy Halko
Founder & CEO

I started Insivia in 2002 and for over 22 years I have had the chance to work directly with hundreds of companies and founders to redefine or reinvent their businesses.

One of the biggest truths I’ve seen after working with hundreds of tech and SaaS companies: buyers don’t believe what you say — they believe what you can prove.

Time and again, I’ve watched teams pour energy into pitches, demos, and decks, only to lose deals at the finish line. Not because the product wasn’t good enough. Not because the buyer didn’t need it. But because doubt crept in. The buyer didn’t have the evidence to justify the decision — to themselves, their boss, or the rest of their team.

That’s why we built the Catalyst Validation System. It wasn’t born from theory; it was born from frustration. Too many great companies were leaving decisions to chance because they lacked the one thing that matters most in the final mile: undeniable proof.

Catalyst transforms wins, data, customer voices, and third-party credibility into validation assets that can’t be ignored. From case stories to comparison one-pagers, from thought leadership content to PR mentions — we give buyers the confidence and cover they need to say yes faster.

This isn’t about cranking out collateral. It’s about building a proof engine that arms your team with evidence at every stage of the journey. The right story, the right stat, the right success — placed exactly where it kills doubt and builds momentum.

The truth is, deals don’t die from lack of interest. They die from lack of proof. And Catalyst is the system that flips the script — replacing hesitation with confidence and turning “maybe” into “yes.”